Lore Perfumery commissioned AKLR to design the packaging for their 2024 Advent Calendar, reimagining the ritual of scent discovery through the lens of a fairytale Christmas. Each drawer reveals a chapter and fragrance drawn from an original story of hidden gardens and golden flowers. Crafted with tactile stocks and intricate gold foils, the design references antique bookmaking, delicate paper cuttings, and classic storybooks — capturing a sense of romance, mystery, and layered storytelling. The project was recognised with a Bronze at the Best Awards and a Distinction in the Packaging category at the AGDA Awards.

Credits: Photography by Griffin Simm.
Recognition: AGDA Awards, Distinction, Packaging, Best Awards, Bronze, Packaging